Evaluation audience feedback focus group

What are you opinions on the music and documentary clips that have been used, do they help to create a brand identity for the radio trailer, documentary and double page spread?

If you could change anything about the radio trailer what would it be and why?

Does the radio trailer sound similar to the trailers you would usually hear whilst listening to Capital Radio?

Documentary – Focus Group questions:

1.     In your opinion, how professional does the documentary look?

2.     What aspects of the documentary did you enjoy?

3.     What aspects of the documentary didn’t you enjoy?

4.     In the documentary what worked do you think worked well?

5.     What type of audience do you think is suitable for the documentary?

6.     From this 5-minute introduction of the documentary, would you watch the rest?